News

FutureBrand Australia has launched a new brand for global sports sponsorship platform, MyFavorito

MyFavorito and Australia’s newest fan-empowered sponsor Bulla Dairy have been featured in the Colac Herald, the district’s leading newspaper.

The fan-empowered sponsorship platform and Bulla Dairy are set to energise local sport in Colac, Otways, Surf Coast, Bellarine, and Geelong.

Last week the Australian Goverment allocated A$4.7 million to support community sporting clubs grow their fundraising capacity and enhance their IT and cyber security in the Federal Budget 2021-2022. MyFavorito believes A$4.7 million is a great start, but we want to bring that number up to $1.3 billion!

Local sports clubs team up with local businesses to promote MyFavorito to members, fans, family, and friends in the Greater Geelong region.

This week the Premier League announced it would join the English Football League and Women’s Super League clubs in a social media boycott to combat racial abuse directed at players. The four-day boycott, which will begin on April 30, has also been organised in conjunction with football’s equality and inclusion organisation Kick It Out.

Earlier this month the European Super League (ESL) was announced, comprised of 12 top teams from England, Spain, and Italy. Although the project was over soon after the announcement, it demonstrated just how out of touch football’s money men are with the beautiful game and how far football has fallen.

The success continues for MyFavorito at this year’s Hype Sports Innovation GVA 2.0 DRAFT Startup Selection. MyFavorito is set to explore the world of esports and gaming with 5 new partners including the world’s largest esports organisation.

We caught up with our Australian brand ambassadors Cam Mooney and Emily Mannix at MyFavorito’s Geelong launch event.

Sport is back in Australia! MyFavorito hosts an official launch event in Geelong with brand ambassadors Cam Mooney and Emily Mannix.

Grill’d Healthy Burgers teams up with local football and netball club Grovedale Tigers to support MyFavorito’s roll out across Australia.

Türkgücü München is taking an innovative approach to digital sponsorship and fan engagement with MyFavorito.

MyFavorito had a successful start to this year's HYPE Sports Innovation GVA 2.0 DRAFT, picking up 6 new partners — including 1 Premier League team.

MELBOURNE AUSTRALIA – March 8, 2020 – MyFavorito has announced MATE as the largest sports sponsor in Australia, as the fan-empowered sponsorship platform rolls out across the country.

We're proud to announce Australia's first Digital Sports Sponsors: Grill'd Healthy Burgers, Barwon Club, The Barber's Son, Mate, Geelong Fresh Foods, Tyrepower, The Athlete's Foot, Magic Hand Carwash, Foodworks Supermarkets, The Resident Barber. Thanks for being first movers. And thanks to all our fans and early supporters for sending money to more than 80 sports clubs already.

We are more than proud to announce that we've extended our leadership team. Mark Hinshelwood and Rich Curtis join MyFavorito as Managing Partner Asia Pacific and Global Chief Marketing Officer.

Futurebrand, one of leading sport agencies worldwide and MyFavorito team up to bring "Fan-empowered sports sponsorship" to sports clubs, brands and fans around the world.

Grill'd are 'digital sponsors' of all local sports clubs in greater Geelong & Torquay. Grill'd Pakington Street and Waurn Ponds stores promotion '$1 from every burger to local sport - show your club some love' meant customers can make $1 for a club of their choice everytime they buy a Grill'd burger. Thanks to Simon Crowe and the Grill'd team for the opportunity to pilot in Geelong, Victoria's second largest city.

TechCrunch, one of the world's most influential technology sites, took a closer look to MyFavorito and selected us as their favorite in the Techstars Melbourne SportsTech accelerator. We say "Thanks, Techcrunch" but think that our batch mates have great solutions as well.

We are more than proud to announce that Techstars, one the world's most renowned startup programs, selected MyFavorito for their "Techstars SportsTech Melbourne Accelerator". The program focuses on early-stage sports technology companies that aim to disrupt and drive innovation in high performance sport, grassroots participation, as well as event and media technology.